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The fire at the vacant industrial site at South 24th Street and Washington Boulevard was reported at 6:41 a.m. on Friday, March 14, dispatchers said.
Fire crews remain at the scene battling the blaze. No injuries have been reported at this time.
Click here or the players below for videos or the blaze and emergency response:
Drivers are advised to avoid the area.
This is a developing story. Check back for updates.
The Dixie Cup building has stood in the area for over 100 years but stopped producing the famous cups in the 1980s and has been vacant ever since.
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